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Home / Products / Foundation

Born This Way Foundation
  • $39.00
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What it is: An oil-free foundation that masterfully diffuses the line between makeup and skin with coverage so undetectable, they’ll think you were born this way.

Coverage: Full

Finish: Radiant

Formulation: Liquid

Skin Type: Normal, Dry, Combination, and Oily

Highlighted Ingredients:
- Coconut Water: Aids in delicately replenishing skin’s moisture levels.
- Alpine Rose: Helps support skin’s health and resilience.
- Hyaluronic Acid: Gives a smoother, more youthful appearance.

Ingredient Callouts: Free of parabens. This product is also vegan, cruelty-free, and gluten-free.

What Else You Need to Know: Born This Way is available in 35 shades so more people can have flawless, “I woke up like this” skin. It provides undetectable, medium-to-full coverage. It’s oil-free, hydrating, and long-wearing for up to 12 hours. This noncomedogenic formula is also photo-friendly and won’t cause flashback.

Friendshop offers free Standard Shipping and free returns (within 30 days of purchase) on all orders. We currently ship to the 50 United States and Puerto Rico.

It’s a madhouse out there, so our beauty editors test and hand-select each product we carry. Customer feedback, formulation, absolutely no animal testing, and no icky mad scientist chemicals like formaldehydes are the key criteria that we use to evaluate products.

It goes without saying that all our products are 100% new and authentic—you can check for yourself using our products’ Universal Product Barcode. If you are not thrilled by any product you get from Friendshop, we will make it right for you, whether that be a free return or exchange. No questions asked.

With ❤️ from San Francisco,
Friendshop

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